Truth in Fitness Marketing: Spot Bad Advice, Avoid Scams
Seven lessons on how misleading fitness claims are constructed, covering layered truths, post hoc reasoning in transformation ads, credentials and appeal to authority, survivorship bias in testimonials, and the missing context in short-form social content. It closes with a five-question framework you apply to everything afterward.
Includes: 14 course items, a fictional transformation-ad case study with an AI tutor, a research investigation into real regulatory actions, and a knowledge-check quiz. About one hour.
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